illoura the label

Illoura the Label was an idea dreamt from motherhood - after giving birth to her daughter, Founder and Head Designer, Ashleigh Kilgour was inspired to create equally beautiful & functional keepsakes for her little muse. An Australian indigenous word meaning ‘beautiful and pleasant place,’ Illoura cultivates a spirit of kindness that evokes connection with intention. 

Driven by a love for Mother Earth, we consciously create concise and considered collections.

 Guided by intention, we seek to make timeless baby, children's and womenswear that will be cherished for years to come. Each piece in the Illoura collection is thoughtfully designed in our beautiful studio by the sea in Gippsland, Victoria. It is here that our designs come to life, taking inspiration from our surroundings and consciously creating unique pieces that are intrinsically Illoura.

 We prioritise quality over quantity, creating considered and concise collections full of heirlooms destined to remain cherished pieces to be passed down through generations.